Even if hundreds of data points all tell the same story — you have a general rule, not just exceptions — it could be correlation without causation. People who eat whole grains are less likely to have heart disease. But people who choose to eat whole grains may lead healthier lives in general, and this could be causing the lower heart disease, rather than whole grains being a superfood.
One of the papers that I cited most prominently in Grow the Pie is "Corporate Sustainability: First Evidence on Materiality". It shows that ESG doesn't always pays off: firms with high ESG scores don't beat the market; only those that focus their ESG efforts on issues material to their industry. For example, climate change is a serious global threat, but it isn’t the most important ...
16 Dec 2023 | A statement is not fact,Confirmation bias,Data is not evidence,Evidence is not proof
My LinkedIn feed came alive with this post:
Francesca Gino is the Harvard Business School professor accused of faking data in her research. HBS is conducting an investigation into the matter and I am reserving judgement until its outcome; this post is on something completely different. My ...
Corporate governance...can genuinely add value for business.
I was delighted to see a company’s study reach this conclusion. Corporate governance is my main research topic; I’m a Fellow of the European Corporate Governance Institute, and at the time I was Academic Director of the LBS Centre for Corporate Governance.
In an earlier post, I covered a Moore Global study claiming that companies with strong ESG performance enjoyed higher profits. If all companies took ESG as seriously as the ESG leaders, their profits would rise by $4 trillion in aggregate.
Study: Whole Grain Consumption Lowers Death Risk.
That’s the title of an article in HCP Live, a clinical news and information portal for doctors. It’s consistent with what everyone tells you about the benefits of whole grains. But while some superfoods are peddled out of thin air, this one seems to be backed up by evidence.